This Privacy Policy describes how Edgelytics Ltd (“we”, “our”, “us”) collects, uses, and protects your personal data when you use our services, including our website, Telegram bot, and subscription products (the “Service”).

We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR).

Controller: Edgelytics Ltd, 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ
Contact: contact@esocceredge.com

1. Data We Collect

• Telegram Data – Telegram user ID, username/handle, and confirmation of acceptance of Terms and related policies.
• Subscription & Payment Data – information provided by Stripe (name, email, billing address, payment method, transaction history). We do not store full card details.
• Website & Support Data – information you provide when contacting us.
• Technical Data – logs of alerts sent, API calls, and service telemetry.
• Click Data – timestamps of alert delivery and alert opens.
• Pseudonymous Identifiers – derived identifiers used for account reactivation and risk reduction.
• Fair-Usage Metrics – derived indicators based on alert timing and independently observed market movements.

2. How We Use Your Data

• Service delivery (alerts, predictions, access control).
• Payments and subscription management.
• Account management and policy acceptance records.
• Legal and regulatory compliance.
• Essential service communications.
• Optional marketing communications (where permitted).
• Service analysis, performance improvement, and misuse prevention.
• Fair-usage monitoring with human review (not solely automated).
• Direct marketing by email under consent or soft opt-in, with opt-out at any time.

3. Lawful Bases for Processing

• Contract – to provide the Service.
• Legal obligation – tax, accounting, and compliance.
• Legitimate interests – service integrity, analytics, misuse detection.
• Consent – where required (e.g. certain marketing).

4. Sharing Your Data

• Stripe – secure payment processing.
• Telegram – delivery of alerts.
• Service providers – hosting and IT support.
• Legal authorities – where required by law.

We do not sell your personal data.

5. International Transfers

Some providers (e.g. Stripe, Telegram) process data outside the UK. Where applicable, we rely on appropriate safeguards such as UK IDTAs or Standard Contractual Clauses.

6. Data Retention

• Subscription/payment records – 7 years.
• Consent logs – 7 years.
• Support communications – up to 2 years.
• Dormant accounts – minimal locator data retained up to 36 months.
• Alert/click analytics – anonymised after cancellation or 12 months.
• Fair-usage metrics – retained briefly after cancellation, then anonymised or deleted.
• Marketing email suppression list – retained indefinitely.

7. Your Rights

• Access your personal data.
• Correct inaccurate data.
• Request deletion (“right to be forgotten”).
• Restrict or object to processing.
• Request data portability.
• Withdraw consent at any time.

To exercise your rights, contact contact@esocceredge.com. We may require proof of identity.

You also have the right to complain to the UK Information Commissioner’s Office (ICO): www.ico.org.uk

8. Security

We take reasonable technical and organisational measures to protect your data. However, no system is completely secure.

9. Children

Our Service is not directed at individuals under 18. We do not knowingly collect data from minors.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted with a revised “last updated” date.

11. Contact Us

📧 contact@esocceredge.com
📍 Edgelytics Ltd, 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ